Search Term Auditor — Local Google Ads CSV Audit

Turn Google Ads search-term CSVs into a safer review queue — without account access or cloud uploads.

Search Term Auditor is an offline browser app for PPC freelancers, in-house marketers and agencies. Import a search-term report and optionally add active keywords and existing negative keywords.

WHAT IT HELPS YOU REVIEW

• zero-conversion queries above your own click and spend thresholds

• repeated two- and three-word patterns

• candidates already covered by existing negatives

• possible overlaps with active keywords in the same campaign/ad-group scope

• selected, conflict-free rows for a Google Ads Editor CSV review

WHY IT IS DIFFERENT

• 100% local processing in your browser

• no Google Ads login, API access, account connection or analytics

• supports common English and German column names

• handles comma, semicolon and tab-separated CSV files

• no subscription

INCLUDED

• Search Term Auditor v1.0 offline app

• three fictional sample CSV files

• quick-start guide

• single-company early-access licence, including client accounts managed by that company

Open index.html in a current desktop browser. No installation or account is required. Maximum file size in this version: 25 MB per CSV.

IMPORTANT: The app creates review candidates, not guaranteed savings. It does not understand margin, conversion lag, offline conversions, lifetime value, assisted conversions or full search intent. It never changes an advertising account. Review every exported row in Google Ads Editor before publishing changes.

Independent product; not endorsed or certified by Google. Google Ads is a trademark of Google LLC.