Whether you are self-employed or a marketing staff member for an organization, understanding marketing essentials is crucial for optimizing performance. This self-learning, self-paced course will help you grasp the key concepts needed to become a great marketer and enhance your performance.
Marketing is as essential to a business as blood is to life. A business can not survive or thrive if it can't sell its goods and services. Before selling occurs marketers must create the conducive environment for people to turn into buyers. Equipping your self with marketing skills is a sure way of securing a job in todays highly competitive job market. It doesn't matter that you have a different profession. Becoming literate in Marketing will make you stand out compared to your competitors.
