5-Point Client Acquisition Checklist

The 5-Point Client Acquisition Checklist

A Proven System for Finding High-Value Executive Protection Work

Finding executive protection work isn’t about luck—it’s about having a system.

After more than 30 years in the executive protection industry, Harlan “Hucky” Austin learned that the agents who build long-term, high-value careers aren’t just technically skilled—they know how to define their niche, position themselves professionally, and consistently attract the right clients.

This concise, practical PDF breaks client acquisition down into five clear, actionable points you can start using immediately.

Inside this checklist, you’ll learn how to:

✔ Clearly define your ideal client and niche

✔ Build a professional digital footprint clients trust

✔ Network with the right decision-makers—not just other agents

✔ Use simple follow-up systems that turn conversations into contracts

✔ Create a one-page proposal that clients understand and act on

This guide is designed for:

– Executive Protection Officers

– Independent contractors and solo operators

– Agents transitioning from team work to client-direct work

– Professionals who want sustainable, repeatable EP income

📄 Format: PDF

⏱ Length: Short, focused, and actionable

🎯 Approach: Strategy over tactics—no fluff, no theory

Bonus: Stay Sharp Between Contracts

For ongoing insights, real-world lessons, and career guidance from the executive protection field, subscribe to Harlan’s newsletter:

👉 The Bodyguard Insider

https://bodyguardinsider.substack.com/

The checklist gives you the framework.

The newsletter helps you keep sharpening the blade.