A step-by-step course to setting up as a virtual assistant, landing clients, and building a successful freelance business - written by someone successfully doing it right now.
10 modules · Templates · Activities · Contracts
This was me, 5 years ago: a 25-year-old commuting over an hour each way into London, spending £10 a day on lunch because I couldn't face meal-prepping on top of everything else, and quietly furious that I had to ask another adult for permission to take a day off and live my own life. On top of all that, I had a life-long dream of working remotely as a digital nomad - and no £2,000 to spend finding out how.
What I did have was drive, dedication and enough business development experience to make it happen. Nearly four years on, I work entirely from home, on my own terms, and I've worked with close to 20 clients I'm genuinely proud to have helped.
I want to help other people find that same kind of freedom. It's the thing I care about most.
A quick note on who this is for. If you've never worked a day in your life, this course isn't for you - I'm not teaching you how to use a computer or excel. This is for people who already have real, sellable skills but don't know how to market them - people who've never worked in sales and don't yet have the confidence to put themselves out there.
What I am going to teach you: how to set up as a self-employed freelancer, how to land clients, how to conduct business development, how to brand yourself, and how to build something that will generate you income.
If that's what you're looking for, let's continue.
Buy Now: £225
Freedom is, genuinely, the thing I care about most in the world - ask any of my friends. I think most people don't realise how close they already are to having some.
If this helps even one person get free - free enough to travel, to leave a job that's crushing them, to spend more time with their children, whatever freedom looks like for them - I've done my job. That's it. That's my goal.
I'm not interested in selling you a fantasy about earning £5k a month by Tuesday. I'm here to show you exactly what worked for me, so you do the same.
I've spent 11+ years working in business support; insurance, motorsport, recruitment, publishing, a little bit of everything.
My first VA contract was in January 2023, with a boutique recruitment company, I worked with them for six months while travelling through Southeast Asia, came home, built the business properly, and went travelling again. I'm working with the same business again now, which I like to think says something about how I actually work with people, not just how I sell myself.
(Proof I can actually do the thing I'm teaching - not just talk about it)
"As the CEO of a small but growing charity, we urgently needed support, and Ella was able to find us the perfect VA within 24 hours — delivering far beyond the original brief."
Dani Coombe, CEO, Fowler's Syndrome UK
"From business formation and planning to LinkedIn optimisation, copywriting and sales follow-up, Ella consistently delivers high-quality work. Highly professional, detail-oriented and reliable."
George Gehdu, Founder & Client
You might be a good fit for this if:
✔️ You've thought about becoming a VA for months and just... haven't started
✔️ You've got real skills from a "normal" job that you don't think count (they do)
✔️ You want a coach who is still active in the market, not someone teaching from a decade-old success story
✔️ You want your freedom to look like your version of freedom - travel, time, flexibility, whatever it is for you - not just a bigger pay cheque
✔️ You'd rather spend £225 finding out than £2,000 finding out
This probably isn't for you if you want a get-rich-quick formula. I don't have one. I have what worked and didn't work for me, written down properly.
