Digital Media 101: How to Leverage the Psychology of Social Media

Presented by Niko Hafley | Catholic Media Conference 2025

Want to create Catholic content that actually connects in the digital world?

This free slide deck from the Catholic Media Conference session “Digital Media 101: How to Leverage the Psychology of Social Media” walks you through the powerful principles behind why people click, scroll, and engage — and how to apply them to your parish, diocese, or ministry.

Inside, you'll find:

✅ Key behavioral psychology concepts made simple

✅ Real-world Catholic content examples

✅ Practical strategies to increase engagement

✅ Insights to stop the scroll and spark conversions

Whether you're a digital missionary, parish communications lead, or Catholic creative, this is your go-to resource for building faith-filled content that resonates.