Ultimate Autoresponder Guide! Make Money With Autoresponders

Ultimate Autoresponder Guide! Make Money With Autoresponders

What’s an autoresponder?

If you’ve ever asked for information online about a product or service, or signed up for an e-list or group membership on the Internet, and received a nearly instantaneous response in your e-mail inbox, an autoresponder program was responsible for delivering the reply.

Simply put, autoresponders are e-mail programs that send out a preset message in response to every incoming e-mail received. Some autoresponders, like sign-up services for e-groups and forums, are one-shot deals: a single response for every message received. Just about every Internet-based company uses autoresponders for a variety of purposes, from automating tasks that would otherwise take up hundreds of man-hours to building lists and tracking prospective leads.

Multiple autoresponders send a series of messages to received e-mail addresses on a predetermined, timed basis. For instance, multiple autoresponders can be used to send an instant response, then a follow-up message three days later, then another five days after that, and so on. It can be programmed to send a message a day, one per week, twice monthly, or any interval that satisfies the purpose of the message series.

Autoresponders are the most powerful Internet marketing tools available. They are easy to use, and once they’re set up the entire marketing process is automated and instant. When you use autoresponders, your Internet business runs itself 24 hours a day.

Launching an effective autoresponder campaign can mean the difference between a struggling business and a wildly successful one.



TABLE OF CONTENTS

Introduction 1

What’s an autoresponder? 1A
How can I make money with autoresponders? 1B

Pick a topic 2

Your personal interests and areas of expertise 2A
A self-quiz for finding a topic 2B
Marketability: Will they buy? 2C
A quiz for marketability 2D

Research your market 3

Searches: Google, eBay, Amazon 3A
Groups and forums 3B
Survey Says? Conducting marketing surveys 3C
Sample marketing survey 3D

Create content 4

Original content 4A
Affiliate and reseller programs 4B

Craft your autoresponder messages 5

Making your product irresistible 5A
Testimonials: A marketer’s best friend 5B
Spam-Me-Not: Avoiding too much hype 5C
Spam filters: Is your message zap-proof? 5D
Formatting your autoresponder messages 5E

Set up your site 6

Name your domain 6A
Web hosting: free or fee? 6B
Accounts you need: NameStick, PayPal, ClickBank 6C
A note on website content 6D

Build your opt-in list 7 

Free methods: articles, e-books, and mini e-courses 7A
Paid methods: PPC campaigns, classifieds, and co-registration lists 7B

Drive traffic to your site. 8

Keywords: Optimize, don’t stuff 8A
Keep visitors coming back 8B
The No-Spam Diet: Black and whitelisting 8C
Launch your list building campaign 8D
Sample Autoresponder Messages 9
Resources