Proposal Writing Guide for Public Health Consultants
Write Proposals That Win Public Health Consulting Work with Confidence & Strategy
Turn opportunities into paid assignments by mastering the proposal process step-by-step, even if you have struggled before.
In public health consulting, your technical skills are often not enough to win the contracts you deserve.
Clients and donors are overwhelmed with submissions. They select the consultants who communicate value clearly, strategically, and with confidence.
This guide helps you move from guesswork and uncertainty to purposeful proposal writing that resonates and converts.
What You Will Get
Inside this practical PDF guide, you will find:
✅ A step-by-step proposal framework tailored to consulting and RFP contexts, so you never start from a blank page
✅ Templates you can reuse, including a Proposal Draft Template, Budget Template, and Review Checklist
✅ Expert tips to align your solutions with client priorities and highlight results over features
✅ Common pitfalls and how to avoid them, saving you time and frustration
✅ Guidance on designing sustainable, client-centred approaches
Every section is crafted for public health professionals, not generic consultants.
Who This Is For
This guide is ideal for:
✔ Freelance and independent public health consultants
✔ Early-career and mid-career professionals transitioning into consulting
✔ Anyone who wants to increase proposal success with structure, clarity, and strategy
If you've ever felt stuck, overwhelmed, or unsure how to communicate your value in a proposal, this guide is for you.
Why This Works (Not Just Theory)
Strong proposals don’t just describe services; they demonstrate understanding, relevance, and impact. When you structure your proposal with intention and align it to client needs, you increase your chances of being shortlisted and selected.
This guide helps you do exactly that.
Key Benefits
Here is what you will gain:
✨ Save hours that you would otherwise spend figuring out structure and organisation
✨ Write with strategic clarity: show clients you get their problem and solution
✨ Increase your competitiveness in RFPs and client pitches
✨ Move from uncertainty → confident submission
Frequently Asked Questions
Is this suitable if I am new to public health consulting?
Yes. This guide is designed for early-career, transitioning, and independent consultants, and walks through proposal structure step-by-step.
Is this only for formal RFPs?
No. The guidance applies to RFPs, direct client pitches, expressions of interest, and consortium proposals.
Is this specific to public and global health?
Yes. The guide is written specifically for public health and global health consulting contexts, not generic consulting.
Does the guide include templates?
Yes. You will receive access to a reusable proposal template, a budget template, and a proposal review checklist.
Will this help with pricing and budgets?
The guide includes practical budgeting guidance and helps align costs with your proposal narrative.
Can I use this for donor-funded or international projects?
Yes. It is particularly relevant for NGO, donor-funded, and international consulting work.
What if I am still exploring consulting?
If you are still exploring, you may prefer to start with my free guide Public Health Consulting Essentials – A Quick Guide. Many readers return to this proposal guide once they begin applying for opportunities.
Is this a one-time purchase?
Yes. This is a one-time purchase with lifetime access.
What format is the guide in?
The guide is delivered as a PDF with editable templates, available instantly after purchase.
Who is this guide not for?
This guide is not intended for generic corporate consulting or copy-paste proposals. It is designed for public health professionals who want to understand how and why strong proposals work.
Exclusive Value (Limited Time)
For a limited time, when you purchase this guide, you will also unlock a special discount on the Public Health Consulting Essentials course: your next step in building a sustainable consulting practice.
