From Training to Clients: A Real-World Guide for New Birth Doulas

You’ve finished training and you're ready to serve, but turning what you’ve learned into paid work feels unclear. From Training to Clients is the guide that helps new doulas move from learning to serving with clarity, confidence, and calm direction.

Everyone says “just start taking clients,” but no one explains how. Between trying to gain experience, set prices, and feel confident enough to call yourself a doula, it’s easy to feel stuck.

From Training to Clients bridges that gap. This guide shows you exactly how to move from learning to earning without losing the heart of your care. Inside, you’ll find practical advice, real-world strategies, and lessons learned from experience — the things most trainings don’t teach you.

These are not theories or great ideas. Inside I share the exact strategies I used to go from zero clients to fully booked and in-demand as a new doula. I’ve invested over $5,000 in training, mentorship, and business education so you don’t have to start from scratch. This guide helps you save time, money, and energy by giving you what actually works, without the overwhelm or expensive trial and error.

Inside You’ll Learn:

• How to connect with potential clients from the first conversation
• How clarity and communication naturally build confidence
• How to create simple, sustainable pricing tiers without overcomplicating your offers
• Why mentorship, boundaries, and community matter for longevity

You’ll Walk Away With:

• A clear plan for moving from certification to your first clients
• Practical tools to price, plan, and serve sustainably
• Confidence in your value and your ability to grow a thriving practice

Why It Matters

You don’t need more information, you need direction.

This guide brings together what most trainings leave out: how to build your practice with structure and heart.

Whether you’re completing certification or preparing to take your first client, From Training to Clients helps you find your footing, trust your voice, and begin your work with calm confidence.

Your Investment: $47

A practical, heart-centered mentorship in book form — your bridge between learning and leading.

Created by Kendra Lonon

Heart-Centered Birthwork™ | Bridging Motherhood and Birthwork™