MARKETING
MARKETING AND SALES VOCABULARY that run every meeting
Leads, brand awareness,engagement...you already hear these words every day. This pack ensures you can use them correctly in English together with the correct verbs.
INSIDE (5 pages)
- Core concepts: market sahre, positioning,USP, the 4 P's
- Advertising and promotion: campaigns,PR, sponsorship, influencer marketing
- Sales and customers: leads, prospects, conversion rate,upselling
- Dtrategy and analysis: segmentation, SWOT, product lifecycle
- Digital: SEO,PPC,CTR, landing pages,CRM
Each term has with its meaning, its Spanish equivalent and a real example. Also included are the collocations that make the difference: you GENERATE a lead, you RUN a vampaign
Included is a model paragraph with practice exercises and answers.
LEVEL B2/C1 INSTANT PDF