Law of Attraction Marketing

by John Leinonen

The concept of the Law of Attraction, though not always called this name, has been around for decades. First popularized in the 1910 book The Science of Getting Rich written by Wallace D. Wattles, it was solidified as a school of thought in Napoleon Hill’s famous book Think and Grow Rich published in 1937. Then a movie called The Secret was produced and released by Rhonda Byrne in 2006 and the Law of Attraction entered modern times. The movie popularized the Law of Attraction and suddenly millions were enthralled by the idea.

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