Key metrics, analysis and insights for pro-wrestling companies, including World Wrestling Entertainment, All Elite Wrestling, New Japan Pro-Wrestling, Impact Wrestling and Ring of Honor. Considering full year 2019 and prior annual trends.
Page count: 49 | Word count: 9159
6-page preview (p. 1, 2, 4, 8, 33, 37)
Part 1: Key Metrics (p. 3 - 31, 72 charts & tables, 1404 words)
A thorough study of metrics driving major wrestling companies' revenue streams and audiences
• Television
• Subscription video on-demand
• Live events
• Finances
• WWE merchandise sales
• Google web search
• YouTube views
• Social media followers
• Count of wrestlers with 10 matches or more, by company
• Reception for major events
Part 2: Insights and Opinions (p. 32 - 48, 8 charts & tables, 7270 words)
Insight on 10 of the most pressing topics in the wrestling industry today:
• WWE's financial outlook improves while audience decreases
• Fortifying Smackdown since 2016 greatly benefited WWE business
• The rise of New Japan Pro-Wrestling
• The decline of Ring of Honor
• All Elite Wrestling's effect on the industry
• Vince McMahon as head of creative causes vulnerabilities to WWE business
• WWE-Alpha Entertainment relationship may be compromising WWE investors' interests
• WWE's business relationship with the Kingdom of Saudi Arabia is morally indefensible and contributes to economic uncertainty
• Employee/independent contractor misclassifications
• Opaque and nonexistent drug policies