Close More Claims! Pitch & Close eBook
The Hail Door-to-Close Playbook — Field Edition
Stop guessing at the door. This is the exact door-to-close sequence for selling storm-damaged residential roofs — the same word-for-word scripts, objection responses, and inspection workflow that turn a cold knock into a signed agreement.
Most new reps fail because they try to sell the whole roof at the first knock. This playbook fixes that. It breaks the entire sale into one simple, repeatable path:
DOOR → INSPECTION → DAMAGE → INFORMATION → AGREEMENT → CLAIM
What's inside:
- The exact door-opening script that earns you 15–20 minutes on the property
- Word-for-word responses to every objection you'll hear ("I'm not interested," "I already had somebody look," "I want three bids," "I'm worried my premium will go up," and more)
- A step-by-step exterior inspection system that makes you faster, safer, and more credible
- How to present damage so the homeowner sees the problem — without overpromising or misrepresenting
- The 3-step close (Damage → Information → Close) and exactly how to ask for the signature
- How to help the homeowner file the claim and set adjuster expectations before you leave
- A one-page Field Cheat Sheet with the entire conversation at a glance
- Role-play drills to turn the script into muscle memory
- Sam's Non-Negotiables — the mindset rules that keep you honest and effective
Who it's for: New and experienced roofing sales reps, sales managers building a training system, and anyone knocking storm-damaged neighborhoods who wants a proven, ethical, close-focused process.
The philosophy: Knowledge is power. Keep it simple. Ask for the sale. You're not here to pressure anyone — you're here to find the damage, show the homeowner what's real, and make the next step easy.
Instant PDF download. Print it, study it, run the drills, and take it to the field.