ALL JEWELRY SOLD ON THIS PAGE IS MADE OF 100% RECYCLED & DONATED JEWELRY. RUSTING & OXIDIZATION IS NORMAL.

genesis by kei is not just a jewelry shop, but an immersive project, form of art, and sustainability. i aim to create pieces that are based on recycled materials, giving them a new life as pieces of jewelry and keychains we can wear. instead of focusing on buying new, i focus on the improvement of our current material goods, which is the main premise of this project.

overconsumption has led us to believe that we should throw out our items of current trends once things have shown signs of wear and age.

by giving material items a second life, we practice sustainability. even a little goes a long way!