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Amazon Global Launch: My First Book 亚马逊全球首发:我的第一本书

​Finally, after 30 years in the trenches, my work is officially ready for you on Amazon. Stop guessing and start closing deals the right way.


​终于,在实战拼搏30年后,我的心血之作正式在亚马逊上线。别再盲目摸索,用正确的方式成交。

David Goh

Dynamic sales leader and author with 30 years of experience across the pharmaceutical, real estate, and corporate gifting sectors. An expert in B2B relationship management and trust-based social selling across Southeast Asia and China. Currently focused on sales mastery and regional content creation.

拥有30年跨行业经验的资深销售领袖与作家,深耕医药、房地产及企业礼品领域。精通东南亚与中国市场的B2B关系管理及信任社交销售。目前致力于销售实战教学及区域内容创作。

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Blog Posts 博客文章

《賣了30年,我才看懂銷售這件事》
《賣了30年,我才看懂銷售這件事》 别再迷信套路:为什么“笨方法”才是卖出2000万的秘密 我们生活在一个充满高端营销套路和AI驱动销售的时代。但作为一名在第一线摸爬滚打30年的销售人,从巴生的湿滑地面到吉隆坡的顶级会议室,我学到了一件事:高级的套路容易过时,但“笨方法”却能让你立于不败之地。 我那没读过书的爷爷最懂这个道理。他没有客户关系管理系统(CRM),他只有一袋袋免费的米。他知道,如果你给别人一个零风险的尝试机会,他们自己就会说服自己购买。他知道,记住客户的名字,给他们的孩子一颗糖,比...
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What 30 Years In Sales Finally Taught Me
🍜 Sales Mastery: Thailand vs. Malaysia Style Which "flavor" of sales builds more wealth? While traveling through Thailand, I noticed a huge difference at the local noodle stalls that changed how I look at my clients. It’s a perfect masterclass in sa...
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What people are saying

"I’ve spent 20 years in the corporate world, but reading David's journey—from selling floor cleaner in Ipoh to signing million-dollar contracts—really hit home. Most sales books are full of fluff, but this is raw and real. His *'Stupid Methods'* are actually the most brilliant because they focus on the one thing we often forget in the age of AI: genuine human sincerity. A must-read for any leader who wants to build a team that actually lasts."

— Marcus

读完这本书,我感触最深的是大卫提到的 *'Street Sincerity + Company System'*. 很多业务员只懂技巧,却不懂得建立信任。David taught me that sales is a business about humanity, time, and choices. 书里的实战经验,比如从 100 个客户扩展到 400 个客户的逻辑,真的非常实用. This is not just a book about selling; it's about survival and winning the right way. 强烈推荐给每一位在销售一线拼搏的朋友!

— 林志远

Buku ini luar biasa! David Goh benar-benar mengerti tantangan sales di dunia nyata. Saya sangat suka bagian tentang *'Reciprocity Principle'*—memberi nilai dulu sebelum bicara harga. It's so relatable! David reminds us that 'balance is not weakness; it is the only victory'. Sangat relevan untuk entrepreneur di Indonesia yang ingin scale up business tanpa kehilangan jati diri. If you want to master sales, this book is a must-read!

— Sarah

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