Built by a Personal Trainer, for Personal Trainers.

PT Revenue Lab was created by Mike Brookes, a qualified Level 3 Personal Trainer with over a decade of experience in the fitness industry. Having worked across commercial gyms, independent facilities and online coaching, I understand the challenges personal trainers face when building a successful business.

From covering gym rent and finding new clients to converting consultations into paying customers, running a PT business involves far more than delivering great training sessions. That's why I created PT Revenue Lab.

Our downloadable business calculators and planning tools help personal trainers understand their numbers, set realistic income targets, track sales conversions and make informed business decisions. Whether you're newly qualified or an experienced PT looking to increase your earnings, our goal is simple:

Help personal trainers plan smarter, convert more clients and build more profitable businesses.

No complicated software. No expensive subscriptions. Just practical tools designed for real personal trainers.