I’m Zenni Nicole, and My family and I didn’t create SAGE because caregiving sounded like a good business idea. We created it because caregiving became our real life.

Sage the Caregiver was born from my personal journey of caring for my mother.

On October 26, 2026, my mother passed away at 83 years old. After years of navigating the emotional, physical, and financial realities of caregiving, I found myself facing something nobody really prepares you for:

 “Life after caregiving.”

But Sage was never meant to end when my caregiving journey did.

Created to provide practical education, honest conversations, meaningful resources, and support for caregivers, Sage continues in my mother's honor.

Whether you're just beginning, deep in the trenches, or figuring out what comes next, there's a place for you here.

Because caregivers deserve to be seen, supported, and remembered, too.

With love,

Zenni Nicole

Founder, Sage the Caregiver