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Top 10 Ways to Lose Customers as an Auctioneer

Top 10 Ways to Lose Customers as an Auctioneer


As an auctioneer, losing customers can be detrimental to your business.


Here are the top 10 ways to lose customers:

  1. Lack of transparency in the auction process
  2. Poor communication with customers
  3. Unprofessional behavior during auctions
  4. Failure to accurately describe items up for auction
  5. Failing to properly handle and store items up for auction
  6. Unfair bidding practices
  7. Inconsistent auction schedules or cancellations
  8. Ignoring customer feedback or complaints
  9. Over-appraising items beyond their value
  10. Failing to adapt to changing customer needs and preferences.


Avoiding these common mistakes can help you retain customers and grow your auction business.


If you are struggling as an auctioneer or auction company, call Southeastern Academy of Auctioneering today at 478-319-2378 or 478-595-5418 to schedule a free consultation. We can help you identify the areas you are struggling with and help you develop a solution. Don't wait. Call us today or reach out to office@southeasternacademyofauctioneering.com.