Pre-Licensing For Auctioneers

We are excited to offer the 80-hour Pre-licensing course necessary to attain your auctioneer’s license in the state of Georgia. As Georgia's premier auctioneer school, our 80-hour pre-licensing course includes the following and more: 

Introduction to the Auction Industry

• Overview of the auction industry, its history, and evolution.
• Roles and responsibilities of auctioneers.
• Types of auctions (e.g., live auctions, online auctions, sealed bid auctions, livestock auctions, fundraising and benefit auctions, equipment auctions, etc.).

Auction Laws and Regulations:

• Legal requirements for conducting auctions.
• Federal, state, and local regulations governing auctioneers and auction businesses.
• Licensing and permit requirements for auctioneers.

Ethics and Professional Conduct:

• Principles of ethical behavior and professionalism in auctioneering.
• Code of ethics for auctioneers and industry standards.
• Handling of confidential information and conflicts of interest.

Business Management:

• Basics of starting and managing an auction business.
• Business planning, budgeting, and financial management.
• Marketing and advertising strategies for auctioneers.

Bid Calling Techniques:

• Fundamentals of bid calling and chant development.
• Voice control, rhythm, and cadence in bid calling.
• Techniques for engaging bidders and creating excitement during auctions.

Appraisal and Valuation:

• Methods and techniques for appraising and valuing auction items.
• Factors affecting the value of different types of assets (e.g., art, antiques, real estate).
• Appraisal standards and best practices.

Auction Marketing and Promotion:

• Strategies for marketing auctions and attracting bidders.
• Use of advertising, social media, and online platforms to promote auctions.
• Development of auction catalogs, brochures, and promotional materials.

Risk Management and Liability:

• Identification and mitigation of risks associated with auctioneering.
• Liability issues and insurance considerations for auction businesses.
• Legal protections for auctioneers and clients.

Customer Service and Communication:

• Principles of effective communication with clients, bidders, and other stakeholders.
• Customer service best practices for auctioneers.
• Conflict resolution and negotiation skills.

Record Keeping and Documentation:

• Importance of accurate record-keeping in auction businesses.
• Documentation requirements for auctions, including contracts, invoices, and sale records.
• Compliance with record-keeping regulations and legal standards.

Technology in Auctioneering:

• Use of technology in auction management and operations.
• Online bidding platforms, auction management software, and digital marketing tools.
• Security and privacy considerations when using technology in auctions.

Tuition is $1,495.

If you would like to enroll or have any additional questions, please give us a call at 478-319-2378 or 478-595-5418. 

This class prepares you for the Georgia Auctioneer License Exam, but that's not all. This class will give you the skills to start your own auction company--from marketing to paying consignors, from sales tax to insurance. We want you to succeed as an auctioneer.

Our next class will be LIVE and in-person. It is scheduled for March 2025.

For more information on this class call 478-595-5418 or 478-319-2378.