In a new edition to the Kickstarter for Authors series, Tina Glasneck presents in this second case study an in-depth analysis of her successful The Orc King Kickstarter campaign and examine the strategies and tactics used to achieve success for this digital-only campaign.
You'll learn how the campaign was developed and promoted and see how she fulfilled the orders. This case study is based on her tabletop role-playing game, The Orc King.
This 22-page case study is perfect for anyone looking to launch a digital Kickstarter campaign for their creative project and who desires to use this platform for subsequent campaigns, including Kickstarter in their routine release plan. You'll get valuable insights on what works (and what doesn't) from a campaign that has already been through the process.
Kickstarter is a game changer for authors wishing to increase market share and revenue and those who'd like to vertically build their existing IP.
Tina Glasneck shares the ins and outs of The Orc King Kickstarter campaign, including data on backers, revenue, as well as earnings. In this case study, she also answers :
- What is Kickstarter?
- Which tactics can I employ to use Kickstarter for a digital campaign?
- The importance of niche language in marketing
- Tracking traffic sources
Order your copy and join as we all level up using Kickstarter.