The Road to Litigation™
“America’s injury billboards are omens of collapse.” Comedy as oracle.
The Road to Litigation™ is a prestige satirical dramedy that treats America’s injury lawyer billboards as our unintentional diary and ritual omens of collapse. A burned-out lawyer and his billboard-obsessed consultant wage escalating ad wars that become mythic rituals, blending the tones of Better Call Saul and Shrinking. The story structure is designed for multi-season longevity, starting as satire that slowly tilts into grief and ritual. The high-concept hook offers strong transmedia and guerrilla marketing upside, including photo essay books, immersive installations, and streaming companion shorts.