3) Audible book of: "Marketing study cases for People who want to improve their English language skills. Volume III"
Following volumes are also available to listen, click in the respective links below:
Volume 01
Volume 02
Volume 03
Volume 04 - not available yet
Audible book of "Marketing study cases for People who want to improve their English language skills. Volume III"
If you are learning or teaching marketing, here are many study cases that can be used to help improve your learning or teaching concepts. Also if you are learning English, here you can have very interesting cases of marketing written in simple language that can be used to improve your vocabulary, and comprehension (multiple choice questions with an answer by the end of every chapter).
By Marcelo Gameiro
Made for readers who learn best from stories, each chapter of this text presents a case study for improving both English language retention, as well as modern business and marketing concepts. With chapters averaging 2000 words, the information included touches on many influential business figures and corporations. While of course, we hope these stories are inspiring, we also intend for them to solidify visual English comprehension.
For general stories that contain marketing concepts, corporate studies, basic business model analysis, and overall the modern take on the marketplace, this text is more than sufficient. It is guaranteed that you will learn more than a few new things about business and marketing, no "English learning" necessary.
Also to learn in such a way, by reading stories like this, is very entertaining and pleasurable, you may even read this book just for entertaining purposes and by the end of the book, you did learn a lot of concepts without even noticing it, while enhancing your knowledge about famous brands, companies, and people.
If you were learning the English language, a good exercise is to read in English every day and test your reading comprehension. Every chapter is designed to be a small chunk of information that can be digested very easily while learning concepts and words that can be tested by the questionary at the end of every chapter (with an answer by the end of the book). {see the OBS below}
If you were teaching marking this can be a very good source of cases that can be discussed in class with your students, fostering learning and interesting conversations about the topic at hand
Some people just like good reading to pass their time, and this book can be it, and because some of the cases are the story of a lifetime of person or company, some folks will like to read or listen many times over.
● 14 study cases
● Excellent for building up vocabulary
● Good for training in information retention for students
● Very entertaining and pleasurable to read
OBS: This the listening of the book "Marketing study cases for People who want to improve their English language skills. Volume II" but it does not contain the questions and answers by the end of each chapter like it does have in the written version