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The Purpose

Eff Their Aging Standards™ is an "Age Positive Art Dispensary" created to uplift and inspire 50+ women and disrupt the abundant anti-aging noise - through pro-aging art, writing and statement merch. My 3-part mission is:


1. to dispense age positivity and inspiration to 50+ women - one drawing at a time.

2. to get people of all ages thinking about, talking about and shrinking the negative mindset around aging.

3. to shine light on a lesser known "ism" - ageism.


The Work

Eff Their Aging Standards™ officially launched in the online aging space on January 1, 2018, although it had its beginnings 6 months earlier under a different name.


My lighthearted, black + white drawings are an examination and commentary on ageism through an artistic lens and belie the serious subject matter I'm unpacking on the frontline of the "Age Positive Movement".


All of my work - the art, writing and merch - counteracts societal messaging that promotes ageist stereotypes and an outdated anti-aging narrative.


The Artist

My name is Tracy. I'm a Pro-Aging Service Provider, self-taught artist, solopreneur and pro-aging content creator behind the curtain here at ETAS Headquarters.


I draw all of the illustrations, write all of the original quotes, compositions, observations, commentaries and merchandise slogans and create the tutorials, workshops and classes.


I'm also a copious, low-waste, handcrafter, diy-er and maker of everything.... ev-er-y-thingggg!


Ways To Support

All of my art, writing, content, merch, and backend work is a labor of love, created from a place of service and purpose in the fight against ageism.


If you love what I’m doing, I hope you'll consider supporting my work in any of the following ways:


. Buy Pro-Aging Art

. Shop Pro-Aging T-Shirts

. Become A One-Off Donation Patron

. Support My Pro-Aging Bookshop

. Sign Up For My Email List/Get Your FREEBIE

. Share My Links with Your Circle


All of these supportive elements help in the creation of more of my very vital pro-aging work. I thank you greatly!


♥️Tracy