Press enter to see results or esc to cancel.

best link in bio tools
Imelda @ Payhip

10 Best Link in Bio Tools – Top Free and Paid Options

Last updated: August 24, 2023

Anyone involved in influencer marketing and the creators’ economy knows it takes more than one touch point to build rapport and maintain consistent communication with your audience. And while social media is where most of the magic happens, creators and influencers also maintain their own websites to sell digital products or services.

So what happens when social media platforms like Instagram and TikTok, only allow for one link in your bio?

You outsmart them, using a link in bio tool.

Link in bio tools lets you insert multiple links on a single page. For instance, within your Instagram account, you’re restricted to just one link. However, this sole link has the potential to steer your followers toward a page with all the links to your other websites, social media profiles, online stores, or virtually any corner of the digital domain!

Link in bio tools have mobile-friendly designs which is perfect for social media users. Using a link in bio tool can boost brand and product awareness, drive traffic and encourage user interactions such as subscriptions, likes, and purchases across all your professional websites and social media accounts. This will also help you connect with your audience on a deeper level.

The Top 10 Best Link in Bio Tools

Let’s explore together the best options comparing features and pricing. We’ve included both cost-free and paid options.

1. Payhip – the top link in bio tool
2. Linktree
4. Link In Profile
5. by Later
6. Sked Link
7. Campsite
8. Pallyy
9. Milkshake App
10. Podia

1. Payhip – the top link in bio tool


Payhip is the best link in bio tool with a forever-free plan that gives you unlimited access to the entire platform’s features. Payhip’s Store Builder allows you to create unlimited landing pages and custom links in bio pages. You can add as many links, buttons, text blocks, images, or embeds as you like. And don’t worry – your website and pages will be responsive and display well on mobile devices.

Payhip comes equipped with eCommerce tools enabling content creators to sell different types of products such as online courses, digital downloads, coaching, subscriptions or memberships, and physical products all within one platform. Additionally, they provide the option for you to launch your affiliate program and activate a referral system. What’s most appealing is that you can utilize their advanced marketing functionalities, such as upselling, cross-selling, and coupon codes, to refine your marketing tactics.

Payhip is well-known for having a beginner-friendly and intuitive user interface, and they provide a lot of guided video tutorials to ensure your success in setting up your online business.


Join over 130,000 sellers who have launched their online businesses with Payhip

Payhip features

  • Drag-and-drop website builder
  • Highly customizable
  • Ability to build custom domain
  • SSL certificate for advanced security
  • Advanced marketing tools
  • e-Commerce ready
  • Sales analytics


  • Free – $0 per month (+5% transaction fee)
  • Plus – $29 per month (+2% transaction fee)
  • Pro – $99 per month (zero transaction fee)

2. Linktree

Linktree is a great link in bio tool that brings together everything you sell, from music to events, on your social media profiles and professional website. This tool is customizable and easy to set up and enables you to create a QR code for easy sharing. It also offers analytics on audience engagement, sales, and conversion rates.

Linktree can be connected to platforms like PayPal and Shopify to make collecting payments for your products or services easier. You can even add a prompt for a donation or a tip to maximize your earnings!

Linktree features

  • Sharable QR code
  • Unlimited links
  • Multiple integrations
  • Tip/donation prompt
  • Lead capture form
  • Affiliate marketing


  • Free – limited customization (+10% transaction fee)
  • Starter – $5 per month (+5% transaction fee)
  • Pro – $9 per month (+2% transaction fee)
  • Premium – $24 per month (+0.5% transaction fee)

3. is one of the top bio link tools to supercharge your social media bio. The tool supports multiple links and featured links for sponsored campaigns. The setup takes 1 minute and is done via Instagram. boasts a beautiful user interface where you can customize elements such as icons, colors, and fonts. Furthermore, it offers advanced security as it does not engage in data selling or avoid password requests features

  • Sleek design
  • SEO configuration
  • Set up through Instagram API
  • Analytics
  • Link scheduling
  • White labeling & custom URL


  • Free
  • Mini – $0.99 per month or $9.99 one-off payment
  • Unique – $24.99 one-off payment

4. Link In Profile

Link in Profile is one of the best bio tools in this lineup. It enables you to add links to Instagram images. This way, you can quickly direct your followers wherever you want – all they need to do is click on the image that has caught their eye.

Link in Profile makes it easy for you to sell your products and drive traffic to your website. Furthermore, it integrates with popular tools like Etsy, Squarespace, and WordPress. It also lets you measure how much traffic Instagram brings to your website. It won’t burn a hole in your pocket either.

Link in profile features

  • Unlimited links
  • Links via Instagram post captions
  • Branded landing page
  • Analytics


  • Link in profile has a 30-day free trial and costs $9.99 per month.

5. by Later bio is part of Later’s products, a social media management and scheduling app. It offers access to Later’s Instagram marketing and scheduling tools if you sign up for the higher plans. With bio, you can create the standard bio page and clickable images with up to five links per post.

The tool is available for Instagram and TikTok (for the latter, you need to have over 1000 followers). It includes a Featured Banner option, exclusively for premium users, allowing them to include a personalized banner at the top of their landing page, which proves highly effective for promoting products or events.

  • One link to your page
  • Five links per post
  • Scheduled links
  • Customizable bio page
  • Analytics & link tracking
  • Mailchimp integration

Pricing offers a 14-day free trial and the following plans:

  • Growth – $40 per month
  • Advanced – $80 per month
  • Scale – $200 per month

6. Sked Link

Sked Link by SKed Social is a good option as it’s a user-friendly Instagram bio tool that allows you to build a bio page with multiple links and create clickable posts that will direct your followers where you want them to.

Sked Link offers automated publishing and scheduling tools, and its best feature is that it loads 3X faster than other link in bio tools. The price is relatively higher compared to other options in this list, but it offers a free trial to get started and see if the tool meets your needs.

Sked Link features

  • Custom CSS
  • Advanced analytics (Google Analytics & Facebook Pixel integrations)
  • Fast loading time
  • Custom URL available


Sked Link offers a free trial and has three paid plans:

  • Fundamentals – $30 per month
  • Essential – $89 per month
  • Professional – $159 per month
  • Enterprise – custom

7. Campsite

Campsite is a rich link in bio tool that offers advanced features like link scheduling, archiving and retrieval, image grid auto sync, and the ability to insert carousels for a more attractive page. It’s customizable with 18 ready-to-use templates, and if you opt for the paid package, you get access to more templates and over 4000 icons.

One of Campsite’s key features is in-depth reporting with options like filters, leaderboard reports, and campaign performance. It also offers integrations with Google Ads and Facebook Pixel to help you monitor traffic and retarget visitors.

Campsite features

  • Highly customizable (custom theme available)
  • QR code
  • Automations
  • Support-tip jar & opt-in form
  • Detailed insights


  • Free
  • Pro – $7 per month (7-day free trial)
  • Pro+ – $24 per month (7-day free trial)

8. Pallyy

Pallyy is an Instagram bio link builder that streamlines your social media marketing strategy. It features customizable themes and also enables you to create your own. Apart from the standard bio page that features several links, you can also create a grid-style bio link with your Instagram posts and add links to your other social media pages. It also lets you save as drafts, schedule, and auto-publish all your social media posts.

Pallyy also features a report builder that allows you to create, share and export custom analytics reports with the option to break data down into day, week, and month intervals. With its social media inbox, you can reply to messages and comments for all your platforms from one single inbox. If you’re working with a team, you can share your calendar for easy collaboration.

Pallyy features

  • Grid-style bio link
  • Customizable reports
  • Canvas integration
  • Social media inbox
  • Social media posts scheduling


  • Free – up to 15 posts per month
  • Premium – $15 per month (unlimited posts)

9. Milkshake App

Milkshake is not a link in bio tool but rather a website builder in app format. It allows you to build your website using your smartphone with cards in a matter of minutes. Each card will be a different landing page that you can customize each card with images, links, videos, and more media and content using your favorite colors and other branding elements.

You can create multiple Milkshake sites for different Instagram accounts and add your Instagram link to your Milkshake website or vice versa. Your followers can “swipe” through your website in the same way they swipe Instagram stories, which makes this website builder unique!

Milkshake features

  • Swipeable website
  • Customizable cards/landing pages
  • Insights on link clicks and card views
  • Buy button available
  • Integration with email tools


  • Milkshake has a free plan. The cost for paid plans pricing varies depending on location.

10. Podia

Podia is an all-in-one platform for selling digital products. It’s user-friendly, plus you can start using it for free. It features a website builder so you can build a website for your business and use it as your link in bio page. You can customize it as you like, create unlimited pages, and embed links, images, and more.

Podia also enables you to sell digital products and memberships as it integrates with payment gateways and has built-in email marketing capabilities to let you communicate with your audience. It also features reports with insights on sales. When it comes to pricing, it’s on the higher side compared to the other platforms cited.

Podia features

  • Website builder
  • Email marketing
  • e-Commerce ready
  • Affiliate marketing
  • Sales reports


  • Free
  • Mover – $39 per month
  • Shaker – $89 per month

Ready to Amaze Your Audience?

These link in bio tools will help you build beautiful landing pages to promote your offerings and introduce yourself to your audience. If your goal is to find a complete solution for website building and digital product sales, Payhip is the perfect fit.

Payhip not only serves as a fully customizable link in bio tool, but is also the perfect place to sell anything you want online, from physical products to coaching and memberships, with the help of their amazing marketing tools.

Try Payhip now – remember, it’s forever free!


The easiest way to sell courses, coaching, digital downloads, memberships and physical products.