Vol. 49 — Studio & Gym Management

Passion opens a gym. Operations, cash flow and staffing keep it open.

Six chapters on the business behind the barbells: operations fundamentals, reading a P&L for a fitness business, and hiring and keeping staff who don't leave in six months. You'll cover member acquisition and retention, crisis management — pandemics very much included — and how to scale a brand without it falling apart. Most gyms close not because the training was bad but because the business was. This is the unglamorous back office that decides whether the doors stay open, written for people who'd rather coach than count.

Includes the complete audiobook (MP3, AI-narrated).

Nelson Sequeira is a certified fitness professional with 15+ years of experience across Portugal, Bahrain, and the UAE. He is not a licensed nutritionist, physician, physiotherapist, or psychologist. Nothing in this volume replaces qualified medical or clinical advice. Consult a licensed healthcare professional before starting any new training, nutrition, or recovery program.