Did you know that salespeople spend only 39% of their time actually selling? The rest of the time is spent on paperwork, administrative tasks, and other activities that don’t directly lead to sales. The key to boosting your sales is to automate as much as possible, so you can spend more time doing what you do best—helping customers and closing deals.
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Main Point: Automate Admin Tasks to Focus on Customers
Time is precious in sales, and as a salesperson in the window and door industry, you want to make the most of it. The more time you can spend talking to customers and selling products, the better your chances of increasing your sales. Automating administrative tasks is the best way to free up time for more valuable activities.
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Window & Door Example: Automate to Save Time
One way to save time is by using templates for routine tasks. For example, instead of writing the same quote over and over, create a template for quotes that you can customize quickly. This way, when a customer asks for a quote for a set of PVC windows or a custom door, you can generate it instantly without spending much time on paperwork.
Similarly, use standard email templates for follow-up emails, thank you notes, and meeting reminders. This ensures you’re not spending unnecessary time typing out the same responses. Additionally, automate meeting reminders to ensure you never forget an appointment, and your customers feel confident that you’re on top of things.
By automating these tasks, you can spend more time helping customers choose the best windows or doors for their homes and less time on admin work.
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Marketing Tip: Promise Speed and Efficiency
In today’s fast-paced world, customers love quick service. Fast quotes can be a huge selling point. Add something like “Quick Quotes in 24 Hours” to your marketing materials, whether it’s on your website, social media, or email campaigns.
For example, if a potential customer requests a quote for energy-efficient windows, let them know that you can send them a quote within 24 hours. This promises speed and efficiency, which are highly valued by consumers today. It also sets you apart from competitors who may take longer to respond.
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Conclusion: Work Smarter, Not Harder
To sell more and waste less, focus on automating tasks that don’t directly lead to sales. Use templates for quotes and emails, automate meeting reminders, and leverage tools to help you save time. By doing so, you can dedicate more of your day to what really matters—helping customers choose the perfect window or door for their needs.
And don’t forget to promote your speed in your marketing. Offering quick quotes or fast responses can help you stand out in the competitive window and door industry.