A Tactical Approach
Brands who enjoy long-term, fulfilling success understand how to capitalize on their strengths, lean into their expertise, trust their experience, share their beliefs, and truly care about making a difference beyond profit.
Intentional brands take a collective, well-rounded approach to development. They consider both the people inside the brand, as well as those outside the brand; the people they serve. These courses go deep to offer a comprehensive and tactical approach to brand strategy. Everything is explained in a way that's easy to understand and implement.
If you've got a brand, you need this.
My unique brand strategy methodology consists of three phases, each with three sections. They're designed to be completed from start to finish in order as your schedule and budget allow.
Here are the phases in my Brand Strategy Methodology:
Phase 1 | Core includes: Core: Purpose, Vision and Mission and Core Values
Phase 02 | Character includes Brand Archetypes, Ideal Customers Archetypes, and Positioning
Phase 03 | Communication includes your Brand Voice and Messaging, Imagery and Colors, and Fonts and Typography.
Scroll down to find the individual courses.
