A serving time on its own does not tell you much. It is the hour before it that can become crowded: a dish still in the oven, another waiting to go in, a guest asking about an ingredient and a shopping note you cannot find. I wanted Tinsel & Tim...

A single colouring page can be lovely. Put twenty of them together and a different question appears: do they feel as though they belong to the same book? That was the starting point for Page & Palette. I wanted the app to begin with the reader a...

I was asked a fair question about Road & Ready: if it keeps the dates, service history and costs of a car, why can't it hold the documents too? The current shop version is an organiser for information you enter yourself. It gives MOT, tax, insur...

A personalised order can look straightforward until the details start to multiply. A batch of mugs, tags or embroidered gifts may have different names, colours and quantities. The price matters, but so does knowing exactly which version the customer...

When I start designing an app, I look at the work someone is trying to do before I decide what the screen should look like. A home baker preparing a custom order and a small business owner reviewing their books may both need clear numbers. They do n...

A cleaning quote can look like a single number. What interests me is everything that has to be understood before that number makes sense. How big is the home? What sort of clean is needed? Is it a one-off visit or something regular? How long will th...

I enjoy cars. I have spent enough time around them to know that the enjoyable part comes with a fair amount of paperwork. MOT history, insurance, servicing, repair invoices, licence information and the little notes about what needs doing next have a...

I wanted the next SheetSmithery app to be useful to someone who isn’t running a business. Just someone with bills to keep track of, plans to make and a few things they would quite like to stop forgetting. That’s the idea behind Day & Detail, the...

The cake board. The box. The extra filling. The time spent getting the finish right. Those are the details I wanted to make room for in Whisk & Worth. When someone asks how much a cake will cost, the answer needs to cover more than the ingredien...

Running a small business means being good at the thing you sell. It also means keeping track of everything around it. An invoice that has only been partly paid. A subscription coming up for renewal. A supplier bill you need to remember next week. No...

Looking for a new job can quickly become a job in itself. You start by saving a few vacancies. Before long, you have browser tabs everywhere, several versions of your CV and notes you cannot remember writing. You know you have useful experience, but...