Business English - Marketing - The 4 Ps
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In this lesson, students will share their experience and knowledge of different types of marketing and discuss the key concepts of marketing. They will then work together to create a marketing plan for a product.
Aims
Level: B2 +
Materials:
Aims
- To enable students to talk about different types of marketing and the 4 Ps of marketing.
Level: B2 +
Materials:
- Presentation: http://bit.ly/4ps-demo-pres
- Vocabulary activity: http://bit.ly/4ps-demo-pres
- Question forming activity: http://bit.ly/4ps-qs
- Reading - Types of marketing: http://bit.ly/text-4ps
- Simulation activity: http://bit.ly/sim-4ps
- Speaking activity: http://bit.ly/4ps-Qs (Chrome browser only)