Beyond the Crowd

If you are a recipe creator or food blogger, you already know the internet is drowning in a sea of identical chocolate chip cookies, standard banana breads, and "easy weeknight tacos." With millions of food blogs vying for attention, trying to compe...

Remember when food blogging was just about sharing your favorite grandma's recipe and snapping a quick photo before dinner got cold? Unfortunately, those cozy hobbyist days have now transformed into a massive, highly competitive industry. And yes, i...

More and more people are drawn to food blogging: Millennial parents, Gen Z aesthetic creators / "cook-tainers", functional health & wellness advocates, budding chefs, professional kitchen staff, culinary expatriates and the hobbyist special...

Pricing your food photography is one of the most important decisions you will make as a photographer. It determines not only your income, but also how your work is perceived. When you sell your images directly through your shop, you are not competin...

The right props can transform a simple dish into a beautiful, story‑driven image. You don’t need a huge collection, just a selection of versatile, neutral pieces that let the food shine. Below is a list of the most useful, high‑impact props for food...

Food photography is as much about storytelling as it is about technique. One of the best ways to shape that direction is by building a mood board. A mood board acts as a visual guide that helps you define the atmosphere, style, and emotional tone of...

Understanding visual weight begins with recognizing that not all elements in an image attract attention equally. Some objects feel heavier, louder, or more dominant, even if they are physically small. Others feel light, subtle, or secondary. This “w...

Writing a cookbook can be one of the most rewarding creative projects you can venture into. Think of it as a chance to share your food and your stories, and your unique approach to cooking with people who genuinely want to learn from you. Ultimately...

Styling for food photography doesn't have to be difficult. Everyone can learn how to style - even those who think they can't. I have a background in graphic design and find that if I teach people how to style using the basic elements of design, it m...

Ok, so you have your food blog or photography venture all set up, but there's so much competition. What's next? Simple. Your need a marketing plan. In my book, Delicious Photography: The Ultimate Handbook, I dedicated a whole section to ma...

At the end of my book, Delicious Photography: The Ultimate Handbook, I discussed various ways of how to monetize your food photography. Whether you are a food photographer or blogger, once you have learnt how to produce beautiful, delicious photogra...

Images tell a story and help your viewers get involved. Studies have shown that this can create a greater connection to your audience. Focusing on the story behind your images will help you build a stronger presentation and improve your food st...