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714 Business Strategy Task 2 SWOT ANALYSIS   A SWOT analysis is vital when developing a strategic plan for a company. The basis for the SWOT analysis is to give the company different viewpoints of the business, by pointing out the good and the bad. It o

714 Business Strategy Task 2
SWOT ANALYSIS

 

SWOT Analysis
t   Supplies more than 50% of the major fast food chains in U.S.

t   Expanded range of products

t   Regular contact with customers on product production

t   Loyal employees

t   Leaders in Research and Development
Strengths
Weaknesses
t   Large Debt

t   Laid off 10% of workforce

t   Shareholders selling off shares

t   Major losses in recent years
Opportunities
Threats
t   Current customers venturing into overseas markets

t   Growing technology in the industry

t   Customers asking for new and healthier products

t   A competitor is ending operations at the end of the year

 
t   Volatile markets

t   Constantly changing consumer preferences

t   Cost of development and
production

t   Competitors

 
 


 


A SWOT analysis is vital when developing a strategic plan for a company. The basis for the SWOT analysis is to give the company different viewpoints of the business, by pointing out the good and the bad. It offers a pat on the back for what the company is doing right and shows what they are doing wrong. It gives varying directions that can be taken depending on what the desired outcome is for the company.

STRENGTH- Currently, Eze-Pleeze supplies more than 50% of the largest fast-food chains in the U.S. This in and of itself is something. The idea that one company provides more than one-half of the market is considerable. It’s reasonable to presume that

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